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The latest Carvertise news and insights on rideshare advertising.
In the News
WILMINGTON – What began as an idea by two University of Delaware entrepreneurs a decade ago to utilize personal vehicles of high-mileage drivers as billboards has blossomed into one of the hottest outdoor advertising companies in America: Carvertise. To keep pace with that exploding growth and interest, the company has signed a 10-year lease for
Convenience store operators that have ventured into the home delivery space are taking a new step to gain market share in the crowded space: partnering with rideshare advertising company Carvertise to wrap fleets of rideshare vehicles to tout their delivery offerings in certain target markets.
From the Blog
How to Measure Branded Vehicle Fleet Marketing Performance with GPS Tracking, Foot Traffic Attribution, and Digital Retargeting Trade shows and conferences remain some of the most valuable opportunities for brands to connect with customers, partners, and decision-makers. Yet many marketers still struggle to answer one fundamental question after the event ends: Did our investment actually … Read more
You’re planning an event promotion or retail launch, and you need visibility that actually shows up where your audience spends time. Rideshare advertising gives you something fixed placements can’t: mobile reach that follows consumer movement throughout entire cities. Carvertise helps brands turn this mobility into measurable campaigns with GPS-verified tracking and real-time analytics. This guide … Read more
One of the first questions marketers ask when planning a branded vehicle swarm is simple: how many vehicles do we need? The answer depends on more than event attendance. A strong Event SWARM plan accounts for venue layout, audience movement, traffic patterns, timing windows, priority coverage zones, campaign objectives, and measurement goals. For brand marketers … Read more
Major events concentrate attention, but they also concentrate competition. Around conferences, festivals, concerts, sporting events, races, product launches, and citywide celebrations, brands are often competing against venue signage, sponsor activations, billboards, digital ads, social content, and street-level distractions. For brand marketers and media planners, the challenge is not simply being near the event. It is … Read more
Major events create rare moments of concentrated attention. Thousands of people move through the same streets, pass the same hotels, gather near the same venues, and travel through the same arrival and departure areas. For brands, the challenge is not just being near the event. It is staying visible throughout the moments surrounding it. Carvertise … Read more
Event marketing is more competitive than ever. Brands need visibility before, during, and after an event to maximize audience reach, especially in the areas where attendees are already moving. Branded Chauffeur is a premium rideshare advertising solution that pairs professionally wrapped vehicles with scheduled chauffeur service. Brands can use these vehicles to transport VIPs, clients, … Read more