Resources
The latest Carvertise news and insights on rideshare advertising.
In the News
- In The News
When Carvertise had its first $1 million year in 2016, it was a rapidly growing company that hadn’t yet tapped into an advertising trend that would change the game for the industry: rideshare advertising. “For the past 10 years, there’s been a societal change that’s been happening,” said Mac Nagaswami Macleod, the car-wrapping company’s charismatic … Read more
- In The News
Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware. The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years. Macleod presented Carvertise’s growth strategy to the Council on Development Finance … Read more
From the Blog
- Blog
Tacoma billboards compete for attention in a market where the workforce doesn’t follow predictable commute patterns. With the Port of Tacoma handling nearly $76 billion in annual trade and logistics workers commuting across Pierce County from dozens of neighborhoods, reaching your target audience requires more than a single highway placement. You need advertising that follows … Read more
- Blog
Spokane’s position as Eastern Washington’s hub creates concentrated traffic patterns along I-90, Division Street, and Highway 2 that make traditional billboards tempting. Static placements capture commuters traveling between Spokane Valley, downtown, and North Spokane—delivering thousands of daily impressions at predictable costs. A dual approach combining traditional Spokane billboards with mobile billboards through Carvertise delivers maximum … Read more
- Blog
Seattle billboards along I-5, I-90, and Highway 99 promise massive reach—hundreds of thousands of daily commuters passing fixed locations throughout the city. The problem? Seattle’s notorious traffic congestion means those same commuters see the same billboards during the same gridlock until habituation makes your expensive placement invisible. Mobile billboards through Carvertise reach more eyes daily … Read more
- Blog
Seattle’s commuter patterns create both opportunities and frustrations for outdoor advertising. I-5 moves hundreds of thousands of vehicles daily through the city, creating massive potential reach. But Seattle’s notorious traffic congestion means commuters spend hours weekly stuck in the same stretches, seeing the same static billboards until they become invisible background noise. Mobile ads through … Read more
- Blog
Airport billboard advertising promises access to millions of travelers annually—business professionals, international tourists, and domestic visitors moving through terminals nationwide. The pitch is compelling: capture affluent, mobile audiences during airport dwell time when they’re planning activities, researching destinations, and making purchasing decisions. Outdoor advertising solutions through Carvertise reach airport travelers where traditional billboards cannot: throughout … Read more
- Blog
Eugene’s progressive culture, University of Oregon presence, and spread-out geography create advertising challenges that traditional billboards struggle to solve effectively. Static placements along I-5 and Highway 99 capture commuters and through-traffic, but miss Eugene’s actual consumer base: students and faculty concentrated around campus, residents in neighborhoods from Whiteaker to South Eugene, shoppers at Valley River … Read more