Resources
The latest Carvertise news and insights on rideshare advertising.
In the News
- In The News
When Carvertise had its first $1 million year in 2016, it was a rapidly growing company that hadn’t yet tapped into an advertising trend that would change the game for the industry: rideshare advertising. “For the past 10 years, there’s been a societal change that’s been happening,” said Mac Nagaswami Macleod, the car-wrapping company’s charismatic … Read more
- In The News
Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware. The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years. Macleod presented Carvertise’s growth strategy to the Council on Development Finance … Read more
From the Blog
- Blog
For brands asking how to get involved with football season, the answer does not have to begin with an official sponsorship, a stadium media buy or a single game-day placement. Football creates attention far beyond the venue itself. It moves through restaurants, hotels, rideshare routes, parking areas, entertainment districts, retail corridors and neighborhood streets. For … Read more
- Blog
Your brand’s presence at a conference shouldn’t end at the booth walls. While other companies wait for attendees to wander over, Carvertise helps B2B marketers extend their reach across the entire city—from airports and hotels to networking dinners and commute routes. Building citywide conference visibility gives you more touchpoints with high-intent attendees. It creates the … Read more
- Blog
Picking the right rideshare advertising partner can feel overwhelming when every vendor claims to deliver results. You’re comparing GPS tracking features, campaign analytics packages, and reporting dashboards while trying to figure out which options actually matter for your goals. This guide walks you through the decision criteria that separate high-performing rideshare campaigns from wasted budgets. … Read more
- Blog
Out-of-home advertising has always been powerful for building visibility. The harder question for marketers has been: how do you know where your campaign actually ran, how much exposure it delivered, and whether it supported your business goals? That question matters even more for brands running location-specific campaigns around events, conferences, retail launches, tourism markets, and … Read more
- Blog
Retail launches move fast. Brands need awareness quickly, across entire cities, with clear proof of performance. Carvertise Mass Market helps retail and consumer brands launch products with measurable rideshare advertising campaigns that combine citywide visibility with GPS-verified tracking. Unlike static billboards or traditional transit placements, rideshare advertising keeps your brand moving through high-traffic areas all … Read more
- Blog
Advertising budgets face more scrutiny than ever. If you’re comparing rideshare advertising and traditional transit advertising in 2026, you’re likely asking the same questions most media buyers ask: Which delivers better ROI? Which gives you more control over targeting? And which one can actually prove results? Carvertise helps brands answer those questions by turning wrapped … Read more