Destination Marketing Organizations
INSPIRING TRAVEL
Through Modern out-of-home
Featured
In
Tourists’ Behavior is Changing
Transit
31 out of 35
Largest metropolitan areas in USA*
Rideshare
0 TO 98 MILLION
Growth of Uber’s monthly users from 2008 to 2020**
*Source: Washington Post, “Falling transit ridership poses ‘EMERGENCY’ for cities, experts fear”, Company Information 2020
**Source: Uber Newsroom, Company Information 2020
Strong Marketing opportunity
New City Movements
New Exposure Channel
New Tourist Preferences
*Source: Washington Post, “Falling transit ridership poses ‘EMERGENCY’ for cities, experts fear”, Company Information 2020
**Source: Uber Newsroom, Company Information 2020
SOME OF OUR PARTNERS
THE ADVANTAGE
the right audience
Who Uses Rideshare?
Higher Income Business Professionals & Tourists
“Americans with higher incomes are most likely to use rideshare services.”
APRIL 23-29, 2018
Annual household income above 90k
DMO’S TARGET LOCATION
Where Do Rideshare Vehicles Go?
- Iconic Tourism Establishments
- Airports
- Hotels
- Train Stations
The #1 Most Memorable Form of Transit Out-of-home*
COVERAGE OPTIONS
Experiential
with Passengers
“Being able to share our promotional material with passengers was such a valuable outreach tool for us in new markets.”
Melanie Rottkamp, CDME
President & CEO, Dutchess Tourism, Inc
CONVERSATION
STARTER
“The strength of Word-of-Mouth in decision making for travel has been well reflected in empirical tourism studies.”
Tourism and Hospitality in The Contemporary World:
Trends, Changes, and Complexities
-Alana Harris, PHD, University of Australia
DMO Media Kit
Visit Cumberland Valley Case Study
What Our Drivers Say
“Well over 80% of the people ask me about the actual company I have on my car.”
Tyree J
Uber & Lyft Driver, Visit Cooperstown Campaign
Advertise on RIDESHARE cars
What Our CLIENTS Say
“Carvertise has been a terrific partner. Their connected solutions easily track performance and help maximize the use of our ad dollars.”
“Seems like your message is everywhere!”
“There’s such a memorability aspect to it in cutting through the clutter. Plus we now have the ability to pinpoint areas that are of higher interest.”
Get In Touch
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