Resources
The latest Carvertise news and insights on rideshare advertising.
In the News
- In The News
When Carvertise had its first $1 million year in 2016, it was a rapidly growing company that hadn’t yet tapped into an advertising trend that would change the game for the industry: rideshare advertising. “For the past 10 years, there’s been a societal change that’s been happening,” said Mac Nagaswami Macleod, the car-wrapping company’s charismatic … Read more
- In The News
Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware. The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years. Macleod presented Carvertise’s growth strategy to the Council on Development Finance … Read more
From the Blog
- Blog
Merced sits at the crossroads of California’s Central Valley—too small to attract major advertising investment, yet large enough to support substantial local business activity. With UC Merced driving growth, agricultural employment providing economic stability, and Highway 99 connecting the city to Fresno and Modesto, Merced presents unique advertising challenges that traditional billboards struggle to address. … Read more
- Blog
JFK Airport processes 62+ million passengers annually, making it one of America’s busiest international gateways and a seemingly ideal advertising venue. The reality? Traditional JFK airport advertising—terminal displays, baggage claim signage, gate placements—costs $20,000-$60,000+ monthly for premium locations, locks you into 6-12 month contracts, and reaches travelers only during the 60-90 minutes they’re navigating terminals. … Read more
- Blog
North Las Vegas exists in the shadow of the Las Vegas Strip—literally and figuratively. While tourists pour billions into casinos along Las Vegas Boulevard, North Las Vegas serves as home to 280,000+ residents, houses Nellis Air Force Base personnel and families, and supports industrial and logistics operations that keep Southern Nevada running. Mobile billboards through … Read more
- Blog
O’Hare International Airport moves 83+ million passengers annually, making it one of the world’s busiest airports and an incredibly attractive advertising venue. The problem? Traditional O’Hare airport advertising—terminal displays, gate signage, baggage claim placements—costs $15,000-$50,000+ monthly for premium locations, requires 6-12 month commitments, and reaches travelers only during the narrow window they’re physically inside the … Read more
- Blog
Santa Maria occupies a unique position on California’s Central Coast—too far from major metros to attract casual visitors, yet central to the region’s agricultural economy, wine country tourism, and military presence at Vandenberg Space Force Base. This geographic isolation creates advertising challenges that traditional billboards struggle to solve. Car advertising through Carvertise adds exposure where … Read more
- Blog
Fairfield sits at the intersection of I-80 and I-680 in Solano County, making it a critical crossroads between the Bay Area, Sacramento, and the North Bay. Traditional billboards along these interstates capture eyeballs but deliver wasted impressions. A San Francisco commuter heading to Sacramento sees your Fairfield restaurant billboard but will never visit. Meanwhile, Fairfield … Read more