Resources
The latest Carvertise news and insights on rideshare advertising.
In the News
- In The News
When Carvertise had its first $1 million year in 2016, it was a rapidly growing company that hadn’t yet tapped into an advertising trend that would change the game for the industry: rideshare advertising. “For the past 10 years, there’s been a societal change that’s been happening,” said Mac Nagaswami Macleod, the car-wrapping company’s charismatic … Read more
- In The News
Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware. The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years. Macleod presented Carvertise’s growth strategy to the Council on Development Finance … Read more
From the Blog
- Blog
In today’s fast-paced world, store advertising is facing a tough challenge. With consumers spending less time browsing physical stores and more time on the move, the traditional approach of signage, window displays, and in-store promotions is being put to the test. Once a staple for brick-and-mortar businesses, store advertising now competes with modern, mobile strategies … Read more
- Blog
Local radio advertising costs have historically been a key part of marketing strategies for small and medium-sized businesses, helping them reach local audiences effectively. In the past, radio ads often provided a solid return on investment, making them a go-to choice for many. However, today’s marketing landscape has shifted dramatically, with businesses needing to reassess … Read more
- Blog
Dentist advertising is more important than ever, especially with so many practices trying to capture the attention of patients in a busy world. With so many dental offices vying for attention, it can be challenging to differentiate your services. However, having a strong advertising strategy is key to building trust and drawing in new patients. … Read more
- Blog
Bench advertising has been a common sight for years, quietly sitting at bus stops and street corners, getting the job done. But as out-of-home (OOH) advertising evolves, traditional methods are being challenged. New, more dynamic options are taking the spotlight—and car advertising is quickly leading the way. At Carvertise, we’re shaking things up by transforming … Read more
- Blog
Local paper advertising has changed significantly over the last decade, with digital platforms, mobile ads, and social media now taking center stage in capturing audiences’ attention. While once a key tool for promoting businesses within communities, the relevance and impact of print ads have steadily diminished. In a world where consumers spend more time online, … Read more
- Blog
In today’s competitive legal world, lawyer advertising is more important than ever. With law firms everywhere fighting for attention, it’s crucial to use fresh, innovative strategies to stand out in the crowd. Gone are the days when simple ads could do the trick—now, it’s about being seen in the right places and at the right … Read more