Resources
The latest Carvertise news and insights on rideshare advertising.
In the News
When Carvertise had its first $1 million year in 2016, it was a rapidly growing company that hadn’t yet tapped into an advertising trend that would change the game for the industry: rideshare advertising. “For the past 10 years, there’s been a societal change that’s been happening,” said Mac Nagaswami Macleod, the car-wrapping company’s charismatic … Read more
Carvertise, an innovative advertising company, has announced plans to hire 50 people in Delaware. The company, founded by Mac Nagaswami Macleod and Greg Star – both graduates of Horn Entrepreneurship at the University Delaware – has experienced 150% growth over the past three years. Macleod presented Carvertise’s growth strategy to the Council on Development Finance … Read more
From the Blog
Many colleges and universities have been faced with significant enrollment declines over the last few years. Projections are that undergraduate enrollment for most of the country will dip further from 2026 onwards, for a period of 10 – 15 years. In the face of this challenge, higher education as an industry is seeking the remedies … Read more
Bus bench advertising has long been a staple for businesses looking to capture local attention in a crowded city like Los Angeles. However, in an environment saturated with billboards, digital screens, and countless visual distractions, does this traditional form of Out-of-Home (OOH) advertising still make an impact? While bus benches are placed in high-traffic areas, … Read more
The best ways to advertise your business in 2024 are evolving rapidly as businesses adapt to new technologies and changing consumer behaviors. With more people consuming content on digital platforms and mobile devices, businesses now need innovative, data-driven strategies to capture attention. Relying solely on traditional methods may not provide the reach or engagement necessary … Read more
Bus wrap advertising is a popular form of Out-of-Home (OOH) advertising used to reach urban commuters and pedestrians. This strategy involves wrapping entire buses with a brand’s message, aiming to capture attention in bustling city environments. While bus wraps are a common choice for increasing brand visibility, not all OOH formats deliver the same impact. … Read more
In the world of resort advertising, luxury marketing plays an important role in attracting travelers who seek exclusive, premium experiences. The competition among luxury resorts is fierce, making it essential to craft compelling advertising strategies that highlight the resort’s unique features and amenities. This article will explore how to use luxury marketing to elevate your … Read more
Gym advertising is essential in today’s fitness landscape, where the competition is stiff and attracting new members is no small feat. With so many gyms out there, standing out requires more than just low prices or fancy equipment—it takes creative, effective strategies that catch potential members’ attention and make a lasting impression. Whether you’re leveraging … Read more